(February 19, 2012) Go Booklets announces the release of its second title, Telling Ain’t Selling: Play Catch With Customers. Author is Eric S. Townsend. Editor-in-Chief is Sue LaLumia. Contributing Editor is Morgan C. Benton. The book is a sales primer. It’s the first in a three-part package scheduled to include a lead generation primer plus sales workshops and support services from parent company ESTMKTG. The .mobi file through Amazon ($12 USD) is text-only and scales to fit device screens. The publication is also available in EPUB ($12 USD), PDF ($15 USD), and MP3 audiobook ($17 USD) through the Go Booklets store.
